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Off Color Brewing Brand Management
2013 - Present
Our longest running collaboration and an exercise in branding as world building, we have been working with OCB since their beginning. Gathering the multifaceted realities of a brewery full of personalities and economic needs into a consistant visual narrative. Centering around illustrator Nikki Jarecki’s expressive and gestural drawings we have created a living brand that has expanded from digital art and packaging to artist collaborations, collage art, murals, sales and information systems and hand laid tile work.